Dr. Sam Cole transforms Fortune 50 decision-making through rigorous behavioral experimentation. 100+ validated experiments. 5-15% proven revenue increases. Stop betting on intuition—start winning with evidence.

Science Before Scale

Stop Guessing - Start Testing

Science Before Scale

Fortune 50-proven methodologies

100+ experiments processed annually with measurable business outcomes

Published researcher bridging academic rigor with business speed

Reduce Risk

Validate strategies before full deployment using controlled experimentation

Eliminate costly scaling failures through behavioral
pre-testing

Transform subjective decisions into data-driven competitive advantages

Accelerate Revenue Growth

Documented 5-15% revenue increases through causal AI behavioral interventions

Systematic conversion optimization using behavioral science principles

Evidence-based customer behavior insights, not marketing guesswork

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